It has already become apparent to many companies that communication in diverse languages is imperative in order to build and maintain a global brand in the 21st century.

Less clear (at least to those not already acquainted with the translation industry) is the terminology associated with translation services. L10N, GILT, DTP, I18N... what does it all mean? 

Avantpage is here to help you navigate these sometimes confusing terms in a special report called "Translation 411: A Quick Guide To The Services You Need In The 21st Century Global Economy".  Avantpage's special report has been written as a service to help organizations better understand the terminology and the necessities of the globalization process.

We'll continue to examine all of the linguistic issues that affect business and keep our clients informed. You may also contact Avantpage at (530) 750-2040 or at info@avantpage.com for more information.

 

In today's global economy, it is an absolute necessity that your company be able to communicate to Spanish speakers of all cultures. Our priority as a premier Spanish translation provider is ensuring that your message is clear. Establishing a worldwide presence requires quality Spanish translation services that work for you - and nothing less. Our native-speaking Spanish translators understand that Spanish is a living language-a language with many different dialects and shades of meaning.  So whether you're doing business in Argentina, Mexico, Venezuela, Spain, or the United States, our sensitive Spanish translations will be just right for your audience.

Statistics show that by 2016, the Latino/Hispanic population will make up 16% of the entire United States workforce, or 26.2 million people, and by 2050, the Latino/Hispanic group will make up 30% of the US population. Establish a positive corporate image for your business in Latino/Hispanic communities by creating Spanish-language messaging that is on target linguistically as well as culturally.

Why is quality so important when it comes to Spanish translations? There is no margin for error. You have one opportunity to make a dynamic and lasting impression-a chance to show your Spanish-speaking audience that you understand who they are and what they want. High-quality translation will solidify your market position, strengthen your relationships with your audience, and more effectively brand your business.

At Avantpage, we are here so that you succeed. We partner with you every step of the way, offering responsive, accommodating, and flexible Spanish translation service designed to meet your objectives, exceed your standards, and to produce a consistent message that delivers. We take a personal interest in your business and provide you with exceptional Spanish language services in a variety of subjects such as medical/healthcare, financial, business and technical.

Decision-makers often ask us the question, "Why can't I just have one of my bilingual employees translate company materials?"
 
We have three important considerations for you and your organization.  

Read more here.

Avantpage Translations recently released a new white paper, One Body, Many Voices: Claiming the Fastest-Growing Healthcare Market in America.

The complete white paper can be downloaded from http://www.avantpage.com/Contact/download-brochure.html. 
 
Recent changes in state regulations have forced healthcare providers, insurers, and managed care organizations to take a hard look at the way they interact with limited-English proficient (LEP) clients. The question for the healthcare industry now changes: Instead of "Do I accommodate the LEP market?" we are asking, "How do I get my share of this market, and how do I keep it?"

Cultural differences and language barriers are inherent challenges when trying to reach a diverse population with your marketing message. Recognizing these challenges, Avantpage Translations offers a full suite of language assistance services to help clients make the most of this exciting opportunity. Avantpage's white paper was designed to help health care organizations begin the process of reaching out to the Latino and Asian markets, and to give them a starting point in discussing future strategies. 
 
Avantpage will continue to examine the linguistic issues that affect healthcare and keep clients informed as the regulations change.